Integrated Health SolutionsSM provided branding and communications for the first Swiss outpatient cardiology clinic.
As the first outpatient cardiology clinic in the country, Cardiance was eager to convey its unique positioning in its branding. To set it apart from strong competition in the private sector, it needed to build a distinctive and tangible identity expressing their highly professional, rapid, and personalised service, as well as the relaxing and familiar atmosphere of the clinic. In addition, there was an opportunity to raise awareness about the advantages of minimally invasive cardiology techniques. To that end, the clinic’s services had to be effectively communicated to both potential patients and referring physicians.
Cardiance entered into a seven-year partnership with Integrated Health Solutions in December 2014.
We created a tailored solution to:
This case highlights the implementation of the branding and communications solution.
In just three months, we built the clinic’s visual identity and marketing platform:
Cost savings, capital investment, and increased on-time starts.
Cost savings, optimised use of resources, and empowered staff.
Capital investment, increased activity, and waste reduction.
Capital investment, fully-managed cardiology unit, and improved cost efficiency.
Assessing potential, identifying barriers, and improving patient recruitment.
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